I’m starting to feel like the video game ad is an underrated medium. Yeah, most of them are forgettable. What do you want, they’re ads. But sometimes you see one that just rips off your head and thrusts its awesomeness down your neck. I’m thinking of the “Mad World” spot for Gears of War, for [...]
A couple of days ago EA Sports released Tiger Woods PGA Tour 09. This would not ordinarily be a major event in my world, except that Tiger Woods did a press tour to promote it. Again: not usually a major event for me. Ordinarily I would let Time’s sports guy, Sean Gregory, handle this — [...]
