Fuji Announces Bevy Of Digital Cameras

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PMA is going down later this month in Anaheim, but that won’t be stopping the camera manufacturers from announcing their goods a few weeks early. On tap for today is Fujifilm with the F80EXR, Z700EXR and HS10 and a gaggle of other entry-level point and shoots. Here’s the quick and dirty on the cream of the crop.

FinePix F80EXR: 12-megapixel Super CCD EXR Sensor, 3-inch LCD, 720p video capture, 10x wide-angle optical zoom. Ships next month for $299.95. (Spec sheet)

FinePix Z700EXR: 12-megapixel Super CCD EXR Sensor, 3.5-inch 16:9 touch-screen, 720p video capture, ISO up to 1600, 5x periscopic optical zoom. Ships next month for $279.95. (Spec sheet)

FinePix HS10: 10-megapixel BSI-CMOS sensor for low light performance, 3-inch tilting LCD, DSLR-like body, Fujinon 30x manual optical zoom, triple image stabilization, 10FPS continuous shooting mode, 1000FPS slow-mo video capture, 1080i video capture. Ships next month for $499.95. (Spec sheet)

The rest of the press releases and images can be found after the jump.

Valhalla, NY, February 2, 2010 – FUJIFILM North America Corporation today announced the launch of the feature-rich and compact FinePix AV100 and AX200 digital cameras. Not only are these entry-level models perfect for the consumer on a budget, but they also offer ease of use and allow the user to take great images with minimal effort. Features such as HD Movie Capture, Automatic Scene Recognition, Face Detection and high ISO sensitivity levels provide the backdrop for the FinePix AV100 and AX200 to capture stunning memorable moments in either still images or video.

Both the FinePix AV100 and AX200 utilize a 12-MegaPixel CCD sensor and a 2.7” High Resolution LCD. The FinePix AV100 hosts a Fujinon 3x optical zoom lens and the FinePix AX200 steps up with a Fujinon 5x Wide-Angle optical zoom lens for greater range and flexibility. Combining the high resolution sensors and top quality Fujinon optics with the high sensitivity settings of up to ISO3200, the FinePix AV100 and AX200 will deliver sharp, clear images in all conditions, perfect for enlarging on screen or in print without compromising image quality. These models also come in a choice of black or silver.

“We wanted to build upon our ‘A-Series’ camera line promise and provide consumers with affordable digital camera options with robust feature sets,” said David Troy, marketing manager, Consumer Digital Cameras, Electronic Imaging Division, FUJIFILM North America Corporation. “This year, we are pleased to be able to offer HD Movie Capture to consumers looking to buy an affordable, easy to use camera and they will get both with the new FinePix AV100 and AX200.”

HD Capability
The FinePix AV100 and AX200 cameras also capture High Definition (HD) movies at 720p with sound and still shots in 16:9 that can be played back on any HD ready television (or a home PC). There is also Fujifilm’s optional HD Player Kit, which includes an HD Card Reader that connects to HDTV for true digital transfer of HD quality and a wireless Remote Control for video playback from the comfort of your couch.

Other noteworthy features in the FinePix AV100 and AX200 include:
• Picture Search: Allows users to find images taken in a particular scene mode thereby ensuring it is much faster to navigate through the photos on your camera.
• Panoramic Shooting mode: Allows users to stitch three photos together to create a panoramic image, perfect for wide landscapes, tall buildings or large groups of people.
• Scene Recognition Auto (SR AUTO): Intelligently detects the scene type and shooting conditions to optimize the camera’s focus, exposure and white balance.
• Face Detection: Ensures the settings are optimized for the people in the picture.
• Natural Light mode: Made for candid shots taken in a low-setting, this mode automatically increases the ISO to enable the flash to be forced off for discreet, non-intrusive shots.
• Digital Image Stabilization: Reduces image blur automatically and offers creative adaptability and excellent picture quality.
• AA-Battery Power: Using AA batteries is often most convenient for on-the-go digital camera users as it eliminates the need to charge battery packs, allowing for lots of picture-taking and the ease of battery replacement.

The FinePix AV100 will be available in February at a price of $99.95 and the FinePix AX200 will be available in February 2010 at a price of $109.95.

Valhalla, NY, February 2, 2010 – FUJIFILM North America Corporation today announced the introduction of four new models in its ultra-compact J-Series family of digital cameras. Ranging from $129.95 to $249.95 in price and all HD movie capable, the FinePix JV100, JX250, JZ300 and JZ500 offer consumers with the most complete choice yet in a series of compact digital cameras and provide them with the perfect fit for their individual budget and feature set needs.

The FinePix JV100 has a 12-MegaPixel CCD, a 2.7” High-Resolution LCD and a Fujinon 3x optical zoom lens. The FinePix JX250 employs a 14-Megapixel CCD, a 2.7” High-Resolution LCD and a Fujinon 5x wide angle (28mm-140mm) optical zoom lens. The FinePix JZ300 has a 12-MegaPixel CCD, a 2.7” High-Resolution LCD and steps up with a huge Fujinon 10x Wide-Angle optical zoom lens (28mm-280mm equivalent) and the FinePix JZ500 rounds out the series with a 14-Megapixel CCD, a 2.7” High-Resolution LCD and a Fujinon 10x Wide-Angle optical zoom Lens (28mm-280mm equivalent).

“With an overwhelming consumer response to the first few generations of J-Series cameras, we wanted to give our customers an even greater range of options when it comes to price point and feature set,” said David Troy, marketing manager, Consumer Digital Cameras, Electronic Imaging Division, FUJIFILM North America Corporation. “With the J-Series new line, there is now an ultra-compact model for every budget and feature need – even with long zoom capabilities.”

New Look
The shell of each J-Series model has been upgraded to a high-quality metal and its soft, curved edges give it a sculpted, sophisticated look. Encased in a high-grade brushed metal body, they are not only well protected from bumps and scrapes, but give a simple, yet elegant design. The FinePix JV100 and JX250 have had their overall thickness reduced to a tiny 18.5mm*1. The JV100 will be available in black or blue, and the JX250 will come in black. The FinePix JZ300 and JZ500 come in at 22.0mm*1 The JZ300 and will be available in black or silver, and the JZ500 will come in black. All four models have also added a new mode dial for additional convenience and functionality.

HD Capability (all models)
The new J-Series models all offer stunning movies in 720p with sound and high quality stills at 1920 x 1080. Many consumers are happy to enjoy HD movies on their PC, but with the new HD Player (optional extra), which comes equipped with a remote control, families can gather around their home HDTV to enjoy amazingly detailed stills and high resolution movie playback.

Tracking Auto Focus (all models)
Previously featured on Fujifilm’s D-SLR styled FinePix S1500, the new J-Series models feature Tracking Auto Focus which is perfect for when you need to take a picture of a moving subject and can’t keep your subject in the frame. Just switch Tracking Auto Focus on and it will track your subject and ensure that you achieve a crisp picture with you subject in the center of the frame in perfect focus.

Face Recognition Technology (JZ500 only)
For the first time on a Fujifilm digital camera you can identify the people in a picture by name! Fujifilm’s Face Recognition Technology gives you the ability to pre-program 8 people into the camera. To do this, you start by taking a picture of the person you want to program into the camera and then tell the camera who that person is (e.g. Mom). You also have the option of inputting the category she belongs to (e.g. friends/family) and the date of her birthday. The next time you go to take a photo of her, the camera will cleverly recognize “Mom” and optimize the settings to ensure that exposure and focus are best suited to her rather than the other people in the picture. This fun technology can recognize up to 5 pre-programmed people on screen at the same time.

In addition, the FinePix JZ500’s new Picture Search Tool is able to use the Face Recognition data (name, birthday and category) to help you find and playback your photographs quickly and easily. If you want to scroll through all pictures featuring “Mom” for example, the camera will be able to select them for you for easy viewing.

Smile & Blink Detection (JV100 & JX250 only)
Photos are all too often spoiled by people blinking or grimacing. Smile Detection works with Fujifilm’s highly-acclaimed Face Detection technology to detect smiles on faces: it will not take a picture until it detects a smile, so you’re guaranteed happy shots! Another new feature is Blink Detection which warns you if you have captured an image with people blinking, so you can re-shoot if necessary.

Pet Detection (JZ500 only)
For those who enjoy the company of four-legged friends, the FinePix JZ500 comes equipped with Fujifilm’s brand new Pet Detection technology, allowing users the ability to detect up to 10 faces of dogs or cats and automatically optimize the focus. The FinePix JZ500 is programmed to recognize 57% of the Fédération Cyno Logique Internationale (FCI) registered dogs, 80% of the Top 20 Dogs in the American Kennel Club (AKC) Ranking and 60% of The Cat Fancier’s Association (CFA) breeds*2. Pet Detection works by matching various dog or cat data of facial parts with patterns to detect the dog or cat being photographed.

The FinePix JV100, JX250, JZ300 and JZ500 also offer these additional features:
• Scene Recognition Auto (SR AUTO) (all models): This mode intelligently detects the scene type you are shooting and optimizes the camera’s focus, exposure and white balance, so whether you’re photographing flowers or a holiday landscape, you will get flawless photos at the press of a button.
• Digital Image Stabilization (JV100 and JX250): Digital Image Stabilization reduces image blur automatically and offers creative adaptability and excellent picture quality.
• Dual Image Stabilization (JZ300 and JZ500): Long-zoom cameras need stabilization more than any other compact, with handshake and subject movement a particular problem in low light at telephoto range. The FinePix JZ300 and JZ500 reduce blur to a minimum by deploying Picture Stabilization to automatically increase shutter speeds to freeze action, and mechanical CCD sensor shift stabilization to counteract the problems of handshake. By cleverly combining these two, blur is reduced to an absolute minimum.
• Face Detection and Automatic Red-eye Removal (all models): To provide perfectly exposed and focused portrait shots, each J-Series model is fitted with Fujifilm’s latest Face Detection technology which is able to track up to 10 faces simultaneously, at almost any angle to the camera. The system instantly corrects red-eye and then saves both the original and the corrected image file automatically.

The FinePix JV100 and JZ300 will be available in February 2010 and the JX250 and JZ500 will all be available in March 2010 at a retail price of $129.95, $159.95, $199.95 and $249.95 respectively.

Valhalla, NY, February 2, 2010 – FUJIFILM North America Corporation today announced two new additions to its S-Series line: The FinePix S1800 and FinePix S2550HD. Sporting a 12-MegaPixel 1/2.3” CCD, a powerful Fujinon 18x Wide-Angle optical zoom (28mm-504mm equivalent) and an extra large 3.0” High-Contrast LCD and electronic viewfinder, the FinePix S1800 and S2550HD are perfect for advanced amateur photographers who want an affordable, step-up digital camera that will still fit in the palm of their hand.

HD Movie Capture
While both digital cameras have the ability to capture movies in HD quality –720p HD – the S2550HD also has a mini HDMI Port for quick and easy connection to their home theater system. Both the S1800 and S2550HD can also use Fujifilm’s optional HD Player Kit – which includes an HD Card Reader that connects to your HDTV via HDMI Cable for true digital transfer of HD quality and a wireless Remote Control for video playback from the comfort of your couch – and you maximize your HD experience.

“With the rapidly increasing adoption of HDTV, consumers have changed how they use their digital photographs and movies,” said David Troy, marketing manager, Consumer Digital Cameras, Electronic Imaging Division, Fujifilm North America Corporation. “Fujifilm’s superior image quality with the FinePix S1800 and FinePix S2550HD enables the user to capture still images and shoot video in true HD and realize the benefit of superior image quality and long zoom capabilities with their home entertainment system.”

18x Fujinon Optical Zoom Lens
The FinePix S1800 and S2550HD both feature a Fujinon 18x Wide-Angle optical zoom lens that produces crisp high resolution results throughout the focal range, from 28mm wide-angle to an astounding 504mm telephoto. They also feature Instant Zoom, which enables the user to keep their subject in a shot at long distance by offering a wide viewing area around the frame and then immediately cropping to the subject once the photo is taken.

Smile and Blink Detection
In addition to Fujifilm’s signature Face Detection, Fujifilm has added two fun and valuable features: Smile Detection recognizes the precise moment your subject smiles and releases the shutter only when this happens; and Blink Detection warns you if any of your subjects have blinked so that you can re-take the photo if necessary.

Tracking Auto Focus (S1800 only)
The FinePix S1800 also has Tracking Auto Focus, which allows users to track a moving subject automatically for still picture capture.

Auto Picture Rotation (S1800 only)
The FinePix S1800 has the useful Auto Picture Rotation that ensures your photos are always viewed the right way in playback. Whether you have taken a landscape or portrait image, you can enjoy your pictures whichever way you are holding the camera, as the image will automatically rotate in the screen for easy viewing.

Image Retrieval
Fujifilm has created a new Picture Search tool which allows you to find photos quickly and easily. You can search with both digital cameras by whichever Scene Mode the photo was taken. For instance if you select ‘Portrait,’ you can view all photos shot in Portrait mode, or ‘Macro’ to see all close up shots…etc. It’s a time saving feature which means that you will no longer have to waste time searching through all your photos to find the ones you are looking for.

The FinePix S1800 and S2550HD also share these additional features:
• 3.0” High-Contrast LCD and Electronic View Finder: The FinePix S1800 and S2550HD are fitted with a high contrast 230K-pixel 3.0” LCD and Electronic View Finder. The high contrast LCD is a considerable benefit in bright light and means that the camera can be pitched at various shooting angles to enable framing of awkward shots, while the Electronic View Finder provides even more flexibility for the user.
• Dual Image Stabilization: Long-zoom cameras need stabilization more than any other compact, with handshake and subject movement a particular problem in low light at telephoto range. The FinePix S1800 and S2550HD reduce blur to a minimum with a mechanically stabilized CCD sensor and high ISO sensitivity (to ISO 6400), so that blur is reduced to an absolute minimum.
• Face Detection and Automatic Red-eye Removal: To provide perfectly exposed and focused portrait shots, the FinePix S1800 and S2550HD are both fitted with Fujifilm’s latest Face Detection technology which is able to track up to 10 faces simultaneously, at almost any angle to the camera. The system instantly corrects red-eye and then saves both the original and the corrected image file automatically.

The FinePix S1800 is available in late January 2010 at a retail price of $229.95, and the FinePix S2550HD will be available in February 2010 at a retail price of $249.95.

Valhalla, NY, February 2, 2010 – FUJIFILM North America Corporation today announced the launch of the FinePix XP10, the first in a new category of super-tough, ‘Four-Proof’ digital cameras – Waterproof, Freezeproof, Shockproof and Dustproof. Resulting from a redesign of Fujifilm’s best-selling FinePix Z33WP, the FinePix XP10 is an ergonomically “life proof” camera housed in a metal uni-body chassis with a tactile grip finish.

The FinePix XP10 sports a 12-MegaPixel CCD sensor, a 2.7” High-Contrast LCD for better viewing in bright sunlight and a high-precision, Fujinon 5x periscopic optical zoom lens with a reinforced protective lens barrier. The FinePix XP10 is only 21.7 mm1 thin, and retains the chiselled design of a conventional compact camera. It comes in a choice of three different colors – silver, black and green – making it the perfect camera for an extreme outing or a just a relaxing night out on the town.

“The FinePix XP10 takes our best-selling Z33WP to the next level,” said David Troy, marketing manager, Consumer Digital Cameras, Electronic Imaging Division, FUJIFILM North America Corporation. “With the intense redesign, the FinePix XP10 gives users extreme photographic support by providing them with the ability to take their camera into virtually any type of environment without worrying about it getting damaged.”

Four-Way Protection
The FinePix XP10 is the ultimate lifestyle camera. Consumers can drop it, soak it, freeze it, and even cover it in dirt, and this camera will come out unscathed. Not only is the FinePix XP10 waterproof up to 10 feet, but it is also shockproof up to 3 feet, freezeproof up to 14°F and dustproof, giving users total confidence that they can take it with them wherever they go, whatever they are doing, regardless of the conditions.

Easy Web Upload
Now a key consideration for the younger web-savvy generations, the FinePix XP10 features a new Facebook/YouTube Automatic Web Upload function that makes it much faster to post photos on social networking sites. While in playback mode, this feature allows users to ‘mark’ a picture for Facebook or You Tube upload. Then, once the FinePix XP10 is connected to a computer with Fujifilm’s MyFinePix Studio software (included), users upload their images and videos and the marked pictures and videos will automatically transfer to the selected site.

HD Capability
The FinePix XP10 also offers stunning movies in 720p with sound and high quality stills with one touch ease. Many consumers are happy to enjoy HD movies on their PC, but with the new HD Player (optional extra), which comes equipped with a remote control, families can gather around their home HDTV to enjoy amazingly detailed stills and high resolution movie playback.

Tracking Auto Focus (AF)
Created specifically to capture an action shot, the AF function tracks fast moving subjects so they don’t escape from the frame in a blur. Subjects will be tracked automatically for as long as it is kept in the frame and the shutter is half-pressed; when users fully press the shutter button your subject will be in the centre of the photo in perfect focus.

In addition to these innovations, the FinePix XP10 is loaded with the following features:
• Movie Editing Mode and Blog mode: Get creative and add finishing touches to videos and images, among others, you can choose from B&W, Sepia, or you can even add a dynamic lighting effect, all this in-camera.
• Scene Recognition Auto (SR AUTO): This mode intelligently identifies the scene type and necessary shooting conditions to optimize picture perfect potential.
• Face Detection and Automatic Red-eye Removal: To provide perfectly exposed and focused portrait shots, the FinePix XP10 is fitted with Fujifilm’s latest Face Detection technology which is able to track up to 10 faces simultaneously, at almost any angle to the camera. The system instantly corrects red-eye and then saves both the original and the corrected image file automatically.
• Digital Image Stabilization: Reduces image blur automatically and offers creative adaptability and excellent picture quality.

• Li-ion rechargeable battery: The long-life rechargeable Li-ion battery (up to 165 shots) allows for extended use without worrying if the camera is going to last for the duration of the trip.

The FinePix XP10 will be available in late February 2010 at a price of $199.95. An accessory kit containing an adjustable float strap, protective silicone skin and a neoprene sports case will be available in March 2010.

Valhalla, NY, February, 2010 – FUJIFILM North America Corporation today announced the FinePix Z70, the latest addition to the fun and fashionable range of Z-series compact cameras that’s perfect for the tech-savvy and chic-minded photographer. The FinePix Z70’s impressive feature set includes one-touch movie capture HD, LED illuminated operation keys and taggin with automatic upload functions to YouTube and Facebook. The FinePix Z70 also boasts a 12-MegaPixel CCD sensor, a large 2.7” High Resolution LCD and a Fujinon 5x periscopic optical zoom lens (36mm-180mm equivalent) for added range and flexibility.

“Fujifilm pays close attention to the needs of style conscious consumers and offers a range of social networking capabilities making it easier than ever for them to share their pictures and videos,” said David Troy, marketing manager, Consumer Digital Cameras, Electronics Imaging Division, FUJIFILM North America Corporation. “Add in HD movie capability, and this camera is great for young people looking to capture high-quality videos with their digital cameras.”

Chic New Design
Debuting a sleek new look, the FinePix Z70 features a sophisticated metal body and a chic horizontal sliding lens barrier. At a mere 18.1mm*1 thin, the FinePix Z70 is ultra-portable and can be slipped into a handbag or jean-pocket with ease. It is available in a choice of Black, Silver Blue and Berry Red, and features LED illuminated keys that allow users to easily navigate the camera’s functions in dark conditions.

Easy Web Uploads
As sharing photos online has become an everyday activity for many young people worldwide, Fujifilm has developed a new Facebook/YouTube Automatic Upload feature that makes for quicker and easier modes of posting photos/videos on social networking sites. Featured in both the FinePix Z70 and FinePix XP10 digital cameras, the one-touch easy web upload button allows users to mark a photo for Facebook or YouTube upload. Once the camera is connected to a PC and MyFinePix Studio software is launched, all marked photos or movies will upload directly to Facebook or YouTube at the press of a button.

HD Capability
With 720p HD movie recording and a high 12-MegaPixel resolution, the FinePix Z70 can capture stunning, detailed images that can be played back in beautiful detail on your HDTV. In addition, the FinePix Z70’s one-touch movie button it is simple to create your own video clips. The newly added Movie Edit feature allows users to add personalized finishing touches to footage by editing videos and incorporating various effects including B&W, Sepia or dynamic lighting settings. Along the same theme, Blog Mode lets users add special effects to their photos including color tones, contrasts and brightness changes, Diagonal Crop and Face Mosaic.

The FinePix Z70 also boasts the following noteworthy features:
• Tracking Auto Focus (AF): Tracking Auto Focus tracks fast moving subjects so they don’t escape from the frame in a blur. AF tracks a subject automatically for as long as the shutter is half-pressed, and once users fully press the shutter, the picture is taken with the subject in the centre of the frame in perfect focus.
• Digital Image Stabilization: Digital Image Stabilization reduces image blur automatically and offers creative adaptability and excellent picture quality.
• Scene Recognition Auto (SR AUTO): This mode intelligently detects the scene-type and shooting conditions and optimises the camera settings accordingly.
• Face Detection and Automatic Red-eye Removal: To provide perfectly exposed and focused portrait shots, the FinePix Z70 is fitted with Fujifilm’s latest Face Detection technology which is able to track up to 10 faces simultaneously, at almost any angle to the camera. The system instantly corrects red-eye and then saves both the original and the corrected image file automatically.

The FinePix Z70 will be available in February 2010 at a retail price of $149.95.

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