Gaming & Culture

So I Was Delivered A Heart On Ice in the Mail…

By Steven James Snyder | @thesnydes | March 9, 2010 | +

A Styrofoam container showed up at my desk the other day. It looked like an ice chest, and it was filled with all kinds of goodies. Both normal and grotesque. And it was enough to get me more than a little giddy about the upcoming movie Repo Men:

Let me walk you through my grizzly adventure. Here’s what I found, waiting at my desk:

I get closer:

I open the lid:

There’s a copy of Wired in there, with a page bookmarked:

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Related Topics: bloody heart on the keyboard, jude law, marketing campaign, movies, repo men, Gaming & Culture
  • charlieromeobravo

    wow. The movie doesn’t look great but they certainly earn some points for creative (and expensive) promotional swag :)

  • thebro88

    so THIS is the genesis of all those stellar movie revies for less than stellar movies (read: any positive review for Van Helsing). I hope they didnt buy your vote.

  • Steven James Snyder

    Um, no, styrofoam does not buy my vote. Home entertainment system? Maybe. But why are you both assuming this movie’s gonna suck? I think there’s some intriguing dark genius at work here – mixing the current health care debate/recession fallout/foreclosure crisis with an all-out horror yarn. I’m seeing this next Monday, and I really think it COULD be good. That said, no, nothing could save Van Helsing. Not even a home entertainment system.

  • http://twitter.com/thepeterha Peter Ha

    For the record: we get tons of swag for everything and anything on a daily basis. None of that stuff sways our vote one way or another.

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