Kobo eReader from Borders Now Available for Preorder at $150

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Like the idea of the Kindle or the Nook but don’t want to shell out $260? Borders has you covered with the $150 Kobo eReader. It’s lacking the all-over 3G wireless connections found in its competitors but it costs over $100 less and features a Bluetooth connection that can be used to synchronize it “wirelessly with select smartphones, and update your reading list no matter where you are.”

A closer look at the Kobo’s FAQ section on Borders.com tips that BlackBerry devices fall under the “select smartphones” category, although the app you’ll need to install on your handset won’t be available until “early in Summer 2010.” That’s before the Kobo even ships, though, as today just marks the ability to preorder. Deliveries will begin on June 17th.

From a technical standpoint, the Kobo features 1GB of memory, expandable via SD, two-week battery life thanks to the electronic ink display, the aforementioned Bluetooth connection, USB port, support for ePUB and PDF files, and Borders’ eBook Desktop app for finding books.