Apple’s Fall Event Liveblog

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We’ll be getting started in a few minutes, folks. New iPods with cameras (maybe), Apple TV (maybe) and a social iTunes for all (maybe)!

1PM ET: We’re doing this liveblog old school style, so refresh at your leisure.

120 million iOS devices have shipped. Apple is activating 230,000 iOS devices a day.

Over 250,000 apps in the App Store with over 25,000 just for the iPad.

iOS 4.1 update will fix proximity, Bluetooth, iPhone 3G bugs. HDR photos will also be enabled. You can also upload HD video over Wi-Fi, TV show rentals and Game Center will also be debuting in iOS 4.1.

HDR mode takes 3 consecutive photos (one normal, one under exposed, one over exposed).

Epic Games is working on a FPS codenamed Project Sword.

iOS 4.1 will be out next week for free.

iOS 4.2 will be out later this year and it’s all iPad, including wireless printing and something called AirPlay.

We’ll be uploading photos in a sec, folks.

What is AirPlay? AirTunes is being renamed and will now work with audio, video and photos over Wi-Fi.

iOS 4.2 will be out in November.

And now onto iPods. Apple has sold over 275 million iPods.

All new iPods. New design.

New iPod Shuffle has VoiceOver, playlists and genius mixes.

15 hours of music, $49 for 2GB model.

No more click-wheel on the iPod Nano. Now with multi-touch.

24 hours of audio playback. Comes with a clip. Built-in FM radio.


Demo time.

If you decide to clip the Nano upside down on your shirt, for instance, then you use two fingers to rotate the screen.

$149 for 8GB model, $179 for 16GB in seven colors.

The iPod Touch is the best selling portable game player in the world. It outsells Nintendo and Sony combined.

1.5 billion games and entertainment apps have been downloaded.

Retina display, A4 chip, front facing camera with FaceTime, 3-axis gyro, rear camera with HD video, 40 hours of music playback.

FaceTime will work between the new iPod touches and iPhone 4s.

All iPods will be available next week. Pre-order today.

And now onto iTunes. 11.7 billion songs have been downloaded. 450 million TV episodes.

New logo for iTunes 10.

There’s a new hybrid view that shows album art in list view if you have 5 or more songs from the same artist.

Ping is a mashup of Facebook and Twitter for iTunes to help you share music.


Ping is all about social music discovery. You can follow people and people can follow you. You can follow artists and allow people to follow you (if you allow them to).

Post your thoughts and opinions. Custom song and album charts. Ping has over 17,000 concert listings. There are over 160 million iTunes users in 23 countries.

All your activity within Ping shows up as a stream in your profile. “It’s a social network for music.”

Ping is available on the iPhone and iPod touch.

iTunes 10 available today.

One more thing…Apple TV.

What have we learned?

What have we learned?

Second generation Apple TV. 1/4 the size of the original.

No more purchases on Apple TV. Only rentals. “No storage problem.”

First run movies for $4.99. Day and date.

99-cent HD TV show rentals.

ABC and Fox are first onboard.

Netflix streaming too.

Here’s a few shots of the UI. Ratings are also available including Rotten Tomato ratings.

Netflix UI looks fantastic on Apple TV. “By far the best implementation of Netflix.”


AirPlay will allow you to stream content from an iOS device to the new Apple TV and use your iPad as a controller, for example.

The new Apple TV will be $99. It will be available in 4 weeks. You can pre-order today.

Wrapping up, folks.

More on Techland:

2G Apple TV: The Specs Sheet
Apple’s 4G iPods: The Specs Sheet