• gminnj

    This column is a little late. Plenty of people still refuse to join, and plenty of others are opting out. It will never gain must-have status.

  • earlyhike

    @gminnj – A) Will it be “must have” like a drivers license? No. But there is certainly a pressure to join, and that pressure is growing. How many TV commercials and marketing signs and brochures include the Facebook Emblem or a “Check us out on Facebook” message. The number of companies falling in line with this must-have marketing trend is overwhelming.

    B) That “must-have” status varies from one social group to another. If you have few friends facebook is easy to pass on. If you are surrounded by technophobes then same outcome. Otherwise anyone with friends feels the pressure to join to some degree. Its a communication tool for even the less computer literate. I find that my friends who otherwise don’t cherish technology still fully consume facebook as a tool. In the end facebook is the most efficient way to communicate with a group of friends. Unfortunately the must-have feeling is a reality because so many communicate through facebook and nothing else. I held out from facebook for a time, but in the end I got sick of being the last to know about important announcements. And many won’t go out of their way to tell you personally because they assume facebook covered everybody.

    If you don’t feel the pressure you either have no friends, don’t care about your friends, or have a specific type of friends (lucky you). The pressure to at least have a login is otherwise there to some degree. -I’m not suggesting to give in, but the huge Facebook presence is a reality. I don’t like a lot about facebook but for now I’ve got at least one foot in and one foot out.

  • http://jamboxdj.wordpress.com jamboxdj

    When?
    Never for me or anyone who does not need or care for facebook.

    Hopefully I will never have to get involved w/them.

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