Winner of Apple’s 10 Billionth App Download Promo Hangs Up On Company

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You can’t blame Gail Davis for hanging up on the person who called her to congratulate her on downloading Apple’s 10 billionth app and winning a $10,000 iTunes gift certificate. Her husband and her both don’t have iPods capable of using App store items.

“I thought it was a prank call,” Gail Davis said to Cult of Mac. “I said, ‘Thank you very much, I’m not interested’ and I hung up.”

However, the call – which came from Apple’s VP of iTunes Eddy Cue – was completely legitimate. Her 14 and 17 year old daughters had downloaded the free Paper Glider app on their mother’s account and told her mother this was the real thing. They had downloaded the app around 9:30AM their time (UK), 1:30 AM PST/4:30 AM EST.  “The more I thought about it, the more I realized it was a genuine call,” she said. “The girls were getting quite tense. They never would have forgiven me. They would have held it against me for all eternity.”

The good news: One of Cue’s colleagues called back, and the Davis’ family will be using the prize money to, you guessed it, download more apps.

More on TIME.com:

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