If you don’t trust (or you don’t want to deal with) all the individual online marketing companies, there are several browser-based solutions you can use to keep your activities to yourself.
Each browser has its own privacy settings and, generally, cranking those settings up to the highest level can stop a lot of potential tracking activity dead in its tracks.
Blocking cookies—especially third-party cookies–is an easy way to prevent yourself from being tracked. Certain websites rely on cookies to function properly, though, so an across-the-board cookie crumbling won’t always be ideal. But it can’t hurt to try and you can always revert back to lower settings.
Here’s how to find the cookie settings for each popular web browser.
Alternatively, you can use your favorite browser’s private browsing setting, which will theoretically leave no trace of your goings-on. Just make sure all your extensions are turned off and make peace with the idea that truly private browsing hasn’t quite been perfected yet (see this Ars Technica article).
Here’s how to browse privately with your browser of choice:
And last but certainly not least, you can employ any number of browser-based extensions to undermine various marketing ploys.
Here’s a short list of some of the more well-known extensions:
Don’t Be a Stranger
If you’ve got your own tips and tricks for covering your tracks online, please leave them in the comments section below.
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