“This is the one!”
William Turner, marketing manager for TI’s consumer-marketing group, told InfoWorld in February 1982 that the company selected Cosby because “he represents comfort, and people trust him.”
Top 10 Celebrity Tech Endorsements
Bill Cosby: Texas Instruments (1982)
Full List
CelebTech
- Selling Silicon
- James Franco: Samsung Galaxy Note 10.1 (2012)
- William Shatner: Commodore (1982)
- Penélope Cruz: Nintendo (2012)
- Jerry Seinfeld: Microsoft (2008)
- Lea Michele: HP TouchPad (2011)
- Catherine Zeta-Jones: T-Mobile (2004)
- Mary J. Blige: AT&T (2009)
- Ashton Kutcher: Nikon (2011)
- Bill Cosby: Texas Instruments (1982)
- Alan Alda: Atari Writer (1984)
