Next iPhone Interface Reportedly Described as ‘Black, White and Flat All Over’

Apple's design honcho Jony Ive reportedly has quite a drastic change in store for the next version of iOS.

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Over at 9to5Mac.com, Mark Gurman reports that Apple’s design honcho Jony Ive has quite a drastic change in store for the next version of iOS — the software that runs on the iPhone and iPad.

Gurman has a solid track record with Apple rumors, and this latest one reveals: “Sources have described iOS 7 as ‘black, white, and flat all over.’”

“This refers to the dropping of heavy textures and the addition of several new black and white user interface elements,” says Gurman.

The problem, it seems, is one of longevity. According to Gurman:

Ive stated that software designs filled with physical metaphors do not stand the test of time, according to a person familiar with the design meetings.

According to this person, Ive also shared that because iOS’s current applications have several differing designs, Apple’s users could become confused.

For example, the current yellow notepad-inspired Notes app contrasts significantly from the silver-textured Maps, blue and white Mail, and casino-inspired Game Center apps.

This isn’t the first time we’ve heard about the rumored flattening-out of iOS, but Gurman’s piece is definitely worth a read, as it contains what he believes to be several additional changes to the software.

Me? I’m fine with iOS flattening out and becoming more modern-looking. I’m not completely convinced that it won’t throw certain segments of the iPhone-owning population into a tizzy, though. What’s really long overdue is a complete revamping of the selection of stock ringtones. I know you can download your own ringtones, but man, are the standard ones bad. The robot one gets me every time. Bad, bad, bad.

Jony Ive’s new look for iOS 7: black, white, and flat all over [9to5Mac]

73 comments
Kafantaris
Kafantaris

Tim Cook says: "I wear glasses because I have to. I don't know a lot of people who wear them because they don't have to. The wrist is more interesting." 

Actually Tim, Google Glasses are more interesting and offer the richer experience. The wrist watch does not.  In fact it's boring -- and leaves one hand useless. 

Why would we want to do that?

No, Tim, that dog won't hunt.  

So you'd better get started with Apple Glasses or you'll be on the outside looking in.

Mr.357
Mr.357

Yes, the stock ringtones are simply horrible...I've been saying this since the iPhone 4!!!!!!!!!!!!

Mus Mus
Mus Mus

And I won't line up to buy it, just like I didn't line up to buy the others. I have this nifty gadget called a "computer", you see.

Evie Cruz
Evie Cruz

Can they start the ones that could be used anywhere in the world.....

Araik_Sargsyan
Araik_Sargsyan

@TIME Պատերազմը Սիրիայում.ՆԱՏՕ-ի պատերազմում է իսլամի դեմ:Արայիկ Սարգսյան,ակադեմիկ,ՀՀ-ում Մակեդոնիայի պատվո հյուպատոս.youtube.com/watch?feature=…

Nobuo Morooka
Nobuo Morooka

I can't afford it if it appears on the market (TT)......

Glenn A. Cometa
Glenn A. Cometa

same-same all over again,,its just the number is only changing...lol

Maresa Engo
Maresa Engo

Just watched Solar News feature on the late Steve Jobs

Francesco Pavoncelli
Francesco Pavoncelli

The 5 is an overrated piece of junk. Lets hope that the 5S brings something better than a thinner 4S

Veca Dahlgren
Veca Dahlgren

Why are most electronics black?? Hard color to keep clean and dust free. Drives me crazy trying to keep them clean, especially TV's...:P

Joseph Weiland
Joseph Weiland

It looks nice in black but still looks like the iPhone 3,4, and 5

Shariff Latiff
Shariff Latiff

Juz a bit of cosmetic makeup, u pay d price 4 it! Function still d same. don't waste money!

Kasule Maxwell
Kasule Maxwell

Next Iphone should be with, a Stamina Battery, More Random Access Memory, a Faster processor, and a good Reception.

Salman Kc
Salman Kc

need great innovations.. Better battery life... Processor speed and applications...

HelmyElsaid
HelmyElsaid

New interface(Legal cxase at USA court against Obama,USA government,UN,vodafone company-AS my documents at : www.helmyelsaid.blogspot.com)

Douglas Newbury
Douglas Newbury

That sound's dirty. "Black, white, and flat all over"

Taysseer Ramadan
Taysseer Ramadan

I don't care what colors or flat or not... just give me something different!

MelFarris
MelFarris

Tim Cook has to go!

I am a big Apple fan boy. Over the years,...Apple has always provided what the people wanted. Sometimes we did not know we wanted or needed an item. But Apple was always innovative and gave us what we wanted. 

Now with Tim Cook at the helm, Apple has chosen to ignore the very people who purchases it's products.

Could they make a phone that is the best? Sure! Do they,......No! How long have the people wanted something at least 4.8"? How long have we asked for inductive charging? What about Near Field Transmission? Apple should have taken the lead in these technologies. Instead it choose to ignore it's own fan base. I am currently using an inferior OS called Android with a superior hardware phone. SGS3. I have not purchased the SGS4 because I am waiting to see what Apple does with it's next iPhone. If Apple is stupid and ignores a larger phone desire,......Then Apple will be dead to me as far as smart phones are concerned. If they at least make the phone 4.7", Then you can count at least one purchase made by me.

But it is my opinion,....that Apple is way to slow to get into the game. By the time it's new phones are out,......the next generation of competing phones are already two generations ahead. The board members of Apple should really consider someone more in steep with this fast paced business.

ethanveres
ethanveres

@zanziska @TIME I've (no pun intended) read this before. Seems a logical step yet he isn't a graphic designer what does he know.

sonofjudy
sonofjudy

I'm continually amazed in these discussions, about the iOS user interface, at the lack of a mention of focus groups or polls regarding the public/users impressions of the "real world" textures, etc. in the OS. There is no doubt when talking to UI/UX experts, developers and designers that clean, flat and fast is most desirable, but I'm still amazed that most reasoning from Apple or others about this VERY consumer-oriented OS lacks any mention of public surveys/preferences ... the audience that pays the bills. 

In short, despite some very minor technological and performance advances possible with textures removed, this is a subjective issue. And if you're trying to sell something to the public, shouldn't their opinions rule?

mahadragon
mahadragon

@sonofjudy Apple is going on the premise that they have good taste, that they understand what is cool, what is useable, and what works best. They aim for the premium segment which doesn't lend itself well to general public surveys because the general public either won't pay, or can't afford their products. 

I just bought a 27" iMac which cost over $2,600. The average consumer isn't going to pay that much for a workstation of this calibur. It will say though, it's the baddest computer I have ever owned and I don't feel for spending that much at all. I do feel guilty, but I don't regret buying it and would do it again. It's an incredible piece of machinery with the best screen in the industry.

bornhere
bornhere

Without a doubt they have the nicest screen but they are SOOO overpriced. Recently purchased a 27 inch Asus all in one that had similar hardware,some better some worse,but iMac had nicer screen.Asus was half the price.