Behind the Scenes: Xbox One Launch Event

Zombies, Romans, and armored trucks

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One week after Sony launched the PlayStation 4, Microsoft’s Xbox One went on sale. Microsoft’s New York City launch party, just like Sony’s, was a decedent consumer extravaganza: a horde of zombies, a whole Roman legion and high performance race cars all converged upon the Best Buy Theater. The night ended with a free concert from Macklemore/Ryan Lewis, and a countdown to midnight. Watch here to see Larry Hryb (Major Nelson) and the fans talk about the event and the Xbox One.

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