Social Unrest

Klout: A Good Idea Done Wrong?

Apparently not deterred by the outcry the last time Klout changed its algorithm, the company’s CEO Joe Fernandez announced at LeWeb London ’12 that Klout is planning to “expand how it monitors its users’ reach by measuring how …

Google+ Has a Games Problem

Long before the launch of Google+, there was a recurring rumor that Google would get into social games in a big way. The company invested more than $100 million in Zynga, and was reportedly planning to use games as an anchor …

What Will 2012 Mean for Social Media?

On the one hand, it’s easy to predict where social media’s going over the next 12 months: more of the same, with the sublime, ridiculous and mundane occurring in equal amounts, both reaffirming and quashing our faith in humanity …

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