Kindle Fire owners could soon be seeing something new when they turn their tablets on — ads.
Speaking at Ad Age’s Digital Conference yesterday, Tumblr’s founder and CEO David Karp announced that the site will start featuring sponsored “Radar” posts on users’ dashboards.
Twitter is bringing promoted tweets to the timelines of those of us using the company’s official iPhone and Android apps. Until now, you may have noticed promoted tweets in the trends and search sections of those apps, and in your timeline when accessing Twitter’s mobile site.
After revealing that half of its 850 million users log in to its mobile products, Facebook is reportedly planning to start running mobile ads as early as March.
Every season, 32 teams hope to make it to the Super Bowl. In that spirit, here are 32 tech companies from Super Bowl ads over the years. Just like NFL teams, some of these companies have flourished; others haven’t fared nearly as well.
The U.S. Postal Service, near bankruptcy and losing billions of dollars every quarter pushing a product no one wants, unveiled today its new strategy to regain some relevance. That strategy involves scaring consumers about the dangers of email and online bill payment in several new 30-second TV commercials.
Bad news for those who use social media as a way to escape politics: Twitter is planning to sell political advertising in the run-up to next year’s U.S. election, and five Presidential campaigns are already on board.
Ready for digital billboards that notice you need new sneakers as you wander by? That comment on your waistline and discreetly recommend gym time?
The Wall Street Journal reports that Google has earmarked “$500 million to potentially resolve a case with the Justice Department” involving advertisements Google accepted from online pharmacies that violate U.S. prescription laws. The ads in question have appeared alongside search results as part of Google’s popular AdWords marketing platform.
Advertisers aren’t doing a better job on in-app mobile phone ads, you’re just clicking on them by mistake. A new survey by lead gen provider Pontiflex and researcher Harris Interactive shows that 47 percent of people admit that they more often than not click on the mobile ads that pop up unintentionally – with an overwhelming [...]
When actress Elizabeth Hurley tweets that she loves a specific Estee Lauder product, she could be getting paid the big bucks to say so. Since the actress has been the face of the brand for over 15 years, it seems like quite the coincidence that every once and awhile she gives Estee Lauder shout out.
