Here are 32 tech companies from Super Bowl ads over the years. Just like the 32 teams in the NFL, some of these companies have flourished; others haven’t fared nearly as well.
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The Inevitable Phyllis Diller-Apple Anecdote
When I heard that Phyllis Diller had died at the age of 95 — here’s a tribute by my colleague Richard Zoglin — I mourned the loss of one of stand-up comedy’s few true legends. But I also thought back to the conversation I had a …
Do Facebook Ads Work?
Facebook ads can be effective, according to a recent study conducted by the social media giant and comScore.
Aggressive Android Adware? Here’s How to Retake Control of Your Phone
Forget about viruses, trojans and botnets for a moment. The latest threat to smartphone users, according to mobile security firm Lookout, is pesky advertising.
This week, Lookout wrote a blog post to warn the world about …
Microsoft’s Kinect NUads Will Be Even More in Your Face (Perhaps for the Better)
When I think about online commercials and embedded spots and advertising in general, I imagine Malcolm McDowell strapped into a chair, his eyes pried open.
I think about volume jacking — TV ads that suddenly blare from my …
With IPO Looming, Is Facebook’s Ad Business Ready for Prime Time?
Just weeks before the IPO, some marketers are already complaining about Facebook’s advertising business — not a great sign for a company that gets the vast majority of its revenue from online ads.
via With IPO Looming, Is Facebook’s Advertising Business Ready For Prime Time? | Business | TIME.com.
Coming Soon to Tumblr: Ads
Tumblr, the five-year-old blogging platform with 52,352,325 blogs and counting, has finally decided that making a little money might be nice. Speaking at Ad Age’s Digital Conference yesterday, Tumblr’s founder and CEO David Karp …
Promoted Tweets Coming Soon to Your Mobile App Timeline
Twitter is bringing promoted tweets to the timelines of those of us using the company’s official iPhone and Android apps. Until now, you may have noticed promoted tweets in the trends and search sections of those apps, and in …
Face-Recognizing Billboard Shows Ads to Women Only
Sporting a Y chromosome? A new high-tech, outdoor billboard being tested in London won’t let you see its advertisements.
via Face-Recognizing Billboard Shows Ad to Women Only | NewsFeed | TIME.com.
How Target Knew a High School Girl Was Pregnant Before Her Parents Did
Facebook to Start Running Mobile Ads as Early as March
Last week, Facebook revealed that half of its 850 million users log in to the company’s mobile products. The amount of money made on those users? Zilch, because Facebook doesn’t run ads on its mobile apps.
Funny thing about …
Facebook ‘Studio Awards’ to Flatter Advertisers into Submission
Facebook has worked out a new strategy to try and strengthen its relationship with advertisers and the advertising industry: Flattery.
The social media company is preparing to award the first Facebook Studio Awards, created to …