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The Mobile Web: Dead or On Hiatus?

Before smartphones, it seemed as though everyone was building mobile versions of their websites. This even happened again for a short while with smartphones until app stores arrived. Now it seems more attention is being paid to making apps than making versions of websites optimized for smartphones screens. On the horizon, however, I see a world where both native apps and web apps will coexist.

Gear4 Renew SleepClock Review: It Knows When You’re Sleeping

Jared Newman / TIME.com

I’ve learned that I’m not a great sleeper. I need at least a half hour to doze off, and I’m likely to stir from my slumber a few times or more during the night, which in turn prevents me from getting enough deep sleep. Although I’ve suspected those things for some time, Gear4′s Renew SleepClock has delivered irrefutable evidence.

New Windows 8 Apps Make a Stronger Case for Metro

Jared Newman / TIME.com

The Windows 8 Consumer Preview might be worth another look thanks to a new round of Metro-style apps available now.

How to Try Windows 8 on Your iPad

Jared Newman / TIME.com

With $25, an iPad and a bit of curiosity, you can try Windows 8 on a tablet right now.

Microsoft Paying Developers to Create Windows Phone Apps

Nokia

Compared to iOS and Android, Windows Phone is way behind in the apps department. Microsoft’s solution, according to the New York Times, is to pay developers to create apps for the Windows Phone Marketplace.

‘Ignorify’ Lampoons Your iPhone Addiction, Should Probably Be Real

Ignorify

If you’ve ever walked into a lamppost or stepped out into traffic while texting or tweeting, a new fake app called “Ignorify” is good for a chuckle.

Paper, Figure, and the New Casual Creativity of iOS

Jared Newman / TIME.com

Just as simple, casual games like Angry Birds brought gaming to a wider audience, Paper and Figure can do the same for art and music.

Kevin Systrom Says Comparing Instagram to Photography Is Like ‘Comparing Twitter to Microsoft Word’

Keith Bedford/Bloomberg via Getty Images

Yesterday, mobile darling Instagram launched its Android app and snared one million downloads in 24 hours. The photo-based social juggernaut already boasts 30 million users who pour 5 million photos into the network every day – and with half of all smartphone users in the U.S. now using Android, don’t expect Instagram’s growth to stall. Instead, it’ll be how the company handles its growth spurt that could affect the future of its success.

Are Personal Apps the Next Step in Celebrity Branding?

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Celebrity branding is nothing new – from fragrances to underwear endorsements to charities, public figures have perfected the practice of personal branding. But amid a cultural obsession with social media, celebrities are searching for new ways to position their personal brands and convince fans they’re media savvy.

Pair: A Social App That’s Just for Couples

Pair

If you and your significant other were the last two people on Facebook, it’d probably look something like Pair.

MOG Launches iPad App Despite Uncertain Future

Jared Newman / TIME.com

If you want a subscription streaming music service with a proper iPad app, MOG now gives you one more option to choose from.