Snoop Dogg, Sean Parker and 5 More Spotify Users You Should Add Now

Until Google irons out its music licensing issues with the big record labels, its Google Music service (which the Wall Street Journal says is rumored to launch within the next few weeks) probably won’t reach the popularity of the music industry’s latest big thing: Spotify. One thing Google does want to do is emulate Spotify’s [...]

Celebrity-Tech Collaborations: A Win-Win for Both Sides

Everyone loves a celebrity endorsement: From athletic equipment to food to cars, consumers can’t turn on their televisions today without seeing someone famous being a spokesperson for a big-name product. But recently, more and more artists and entertainers are making endorsement deals with tech products — and using those opportunities to advance their own work, [...]

Star Wars+Adidas+Daft Punk=Awesome Sauce

I love football (soccer). I love Star Wars. Daft Punk rocks my face off. And I happen to be wearing a pair of Adidas kicks today, so it’s serendipitous that the sneaker company released the latest Star Wars mashup leading up to the FIFA World Cup today. Amazing, right?

Episode 13: Star Wars Sneakers, Why Peter Wants to Disappear

Peter Ha fills us in on the craziness he encountered in Times Square this morning, with Adidas promoting their new line of Star Wars sneakers and talks about why he’s perfect for Wired’s new contest.

Snoop Dogg, Darth Vader and Adidas Invade NYC

Update: I’ve just returned from the event in Times Square and what a cluster frak. Anyway, the Northeast Remnant Garrison of the 501st Legion Empire City Garrison, New England Garrison, and Connecticut Garrison were on hand to escort Snoop Dogg into the Times Square Foot Locker. I waited in the freezing cold for over an [...]