Facebook: You’re Not the Customer, You’re the Product

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Man, I love Bruce Schneier. Here’s a pithy, pitch-perfect summary of your relationship with Facebook:

Social networking websites are “deliberately killing privacy” in order to make a profit, according to renowned security author Bruce Schneier.

Speaking at the RSA Europe security conference in London on Tuesday, the BT Counterpane CTO cited Facebook as the most heinous example of social networks cashing in on users’ openness toward sharing personal details. “Don’t make the mistake of thinking you’re Facebook’s customer, you’re not – you’re the product,” Schneier said. “Its customers are the advertisers.”

The whole article is here. I don’t say I never use Facebook, but I often think about closing my account.

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