You’ve probably heard, Apple lost an iPhone 5 at a cocktail bar and wants it back. So far, efforts to unearth the wayward device have been, groan-inducing pun intended, unfruitful. In fact the company may (and I repeat may) be in hot water for posing with San Francisco police officers as police officers.
Enter Conan O’Brien, who’s kindly running a new commercial that explores what Apple might be up to, to reclaim its AWOL iPhone prototype. Check out the video above!
MORE: SFPD: We’re Investigating Our Missing iPhone 5 Investigation
Matt Peckham is a reporter at TIME. Find him on Twitter at @mattpeckham or on Facebook. You can also continue the discussion on TIME’s Facebook page and on Twitter at @TIME.