[youtube=http://youtu.be/yiQEkVZ8DOg]
“T-Mobile: Get more.”
In a 2002 press release, T-Mobile’s CEO at the time said the actress had “strong international appeal,” which would help the company become a global name. T-Mobile dropped Zeta-Jones in 2006 to focus on a more “man on the street approach” to marketing, according to The Wall Street Journal. But in 2009, the cell phone company brought back Zeta-Jones to promote a price comparisons site called BillShrink.com.