Netflix is testing a streaming video plan that lets subscribers save a buck every month in exchange for a couple sacrifices.
The $7 per month plan, discovered by AdWeek, lets users stream one video at a time in standard definition only. But right now, it’s only available to a small number of new subscribers. “Not all people will see this option and it may not be something we ever offer generally,” a Netflix spokeswoman told AdWeek.
Netflix’s regular $8 per month plan allows up to two streams at once on a single account, and supports high definition video as well. The company also offers a family plan for $12 per month, allowing up to four streams at once.
Aside from that family plan, which arrived in April, Netflix hasn’t touched its pricing since 2011, when the company split mail-order DVD rentals into a separate $8 per month service. (The DVD service was originally going to be spun off into a new company called Qwikster, but Netflix quickly backtracked on that idea.)
Some analysts have called for Netflix to offer a higher-priced streaming tier with premium content, but CEO Reed Hastings said last year that “we’re a long way from that.”