This thing does look pretty cool. (And by the way, who built it? Can’t be internally developed.) I wonder whether Bezos is jumping up and down on his fedora right now. Or I mean, he is, but how hard? For the obligatory contrarian viewpoint, read on.
Bezos is — it has been definitively established — smart. So he saw this coming. He’s spent a lot of money, I mean a lot, on getting consumers to actually believe that e-books aren’t plastic literature-destroying monstrosities. Any win for the overall viability of e-books is on some level a win for Amazon.
And sure, this thing is a Kindle-killer, but maybe Bezos won’t be sorry to see the Kindle go. It can’t be especially comfortable for Amazon to be in the hardware manufacturing business, which is a whole scary world of distribution chains and FCC compliance and performance testing and whatnot. Why not let other people build the e-books?
Obviously the Nook doesn’t support the Kindle format (I assume). But the Nook has about three months before Amazon leapfrogs past it with the Que.
All hail the Nook-killer.
And now: sexy Indian werewolves!
p.s. I’m stipulating to two publishing-wonk-centric points. One, the better the e-book experience gets, the worse the e-book piracy scene gets. That’s going to be a huge problem, like Ragnarok-huge. Two, there’s a major e-book pricing crisis coming next year, pitting publishers against e-book makers and retailers, who at this point are the same thing. With two viable e-book players on the scene, and more coming, it gets a lot more interesting, and harder for the e-bookers to freeze the publishers out. OK, back to sexy Indian werewolves.