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Big Picture
Before smartphones, it seemed as though everyone was building mobile versions of their websites. This even happened again for a short while with smartphones until app stores arrived. Now it seems more attention is being paid to making apps than making versions of websites optimized for smartphones screens. On the horizon, however, I see a world where both native apps and web apps will coexist.
Thanks to Apple, the role of tablets in our lives is being broadened now. But if you “think different” you will see that the tablets of the future will just be screens that use web browsers to connect us to everything we need from the cloud, and thanks to subsidization, they’ll be cheap enough that each room in our homes can have one.
Intel and its partners are about to launch the biggest promotion of a new product category called Ultrabooks since the company’s Wi-Fi based Centrino launch early last decade. And Microsoft is about to launch a major update to Windows called Windows 8 that introduces the new “Metro” touch user interface. Together they are critical products for the future of each company individually.
I have no doubt that Apple is going to become one of the most powerful video distribution networks by nature of its existing customer base. The sooner TV networks see things like Apple’s distribution vehicle as a critical way to get their content to the masses quickly, the sooner they can fine tune business models to take advantage of the new era of video content.

















