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Back to the Farm: Zynga Launches FarmVille 2
At the height of the FarmVille craze, back in 2010, there were two kinds of Facebook users: those who were addicted to FarmVille, and those whose friends were addicted to FarmVille.
Zynga’s creation wasn’t the first one to let …
Zynga IPO May Happen Mid-to-Late November
With all the furor over Groupon’s IPO offering, it isn’t the biggest surprise to discover that many businesses have been watching the story unfold intently. What might be more of a surprise is discovering that one of those businesses is social gaming company Zynga, who’ve been waiting to see whether or not it goes successfully enough for …
Cash Crop: ‘FarmVille’ Maker Zynga Preparing for IPO?
As anyone who’s ever been bombarded by others’ status updates knows, no company better represents the current shift in the gaming landscape than Zynga. The casual game revolution caught fire on social networks like Facebook and brought in millions of players who are otherwise uninterested in hardcore console and PC games. Now, rumors …
Take Your Farmville Addiction a Step Further – Become an Online Farmer
You’ve played Farmville on Facebook. Now you can play farming for real.
The UK’s National Trust (a charity established to preserve and protect ancient buildings and countryside landscapes) has set up My Farm, a people-powered online farming project.
For £30 per year (about $60), members of the project can take part in the …
Lady Gaga Partners with Zynga For… GagaVille?
Let’s play a game. On one hand you have Lady Gaga: living-breathing performance artist, best-selling singer, and wearer of designer dresses made of tenderized meat. On the other, Zynga: creators of mass appeal time-sucks like FarmVille, FrontierVille, and a game I should really be a lot better at, Words With Friends. What do these two …
What’s Zynga Planning Next?
Zynga has managed to capture the attention of 72 million active users, who obsessively play their simple, mindless games every day. Whether you want to be a farmer, mafia don or city planner, these games tap into a fantasy life that most users could never dream of leading. For five minutes a day, Zynga users sneak time from their home …
“Farmville” Enters the “English Countryside” to Entice Old Players to Return
What’s better than having one farm on Farmville?
Having two farms –- and subsequently no social life –- of course! Last week, Zynga slowly rolled out Farmville English Countryside, the biggest expansion to Farmville since the launch of the game. English Countryside gives players level 20 and above an additional farm to tend …
Yes, There’s a "FarmVille For Dummies" Book
How much of a dummy do you have to be to require a FarmVille For Dummies book? Apparently there are enough people out there who are having trouble with FarmVille to warrant an entire book to be published.
It won’t be available until mid-February, which would actually give you enough time to read all there is to know about FarmVille …
Zynga’s CityVille is Company’s Biggest Game Launch Yet
Move over Farmville: Zynga’s CityVille has proven to be the company’s biggest game launch yet with 290,000 players in 24 hours, according to Games Beat. A week later now more than 2.7 million players enjoy the new game, which combines elements from the popular Farmville and the classic Sim City. According to App Data, Farmville is still …
Zynga Hopes To Take Over the Mobile Gaming World
Zynga, creator of Farmville and Mafia Wars, announced today that they have purchased Texas-based mobile gaming Newtoy. The company said this is part of their desire to further expand into mobile gaming, where they believe the future lies.
“We are just getting started. Our goal is to have Zynga games available to anyone, anywhere and …
Spending Money In-Game Expected To Reach $11 Billion By 2015
Don’t feel like you should deny it: The number of people who spend money on in-game purchases is growing. Juniper Research estimates that the revenue from last year will double by 2015, with pay-per-download revenues being taken over by money made by in-game purchases. (It also helps that companies like American Express are allowing you …