For a company that lasted less than two years, Pets.com sure made one hell of a marketing push. Aside from a Super Bowl spot in 2000, the company also seemed to have TV ads running non-stop. To top it all off, the talking sock puppet even got his own float in Macy’s Thanksgiving Day Parade.
Fate: Pets.com burned through $300 million and all that’s left is that PetSmart now owns the Pets.com domain name.
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Next Sony (2001)